Blair Waldorf Returns: How Icons Maintain Relevance Over Time Blair Waldorf Returns: How Icons Maintain Relevance Over Time By Michael Smith on February 6, 2026 Blair Waldorf is returning in a Gossip Girl sequel set 20 years later, and it is more than nostalgia. The new novel explores power, relevance, and reinvention in a world that has moved on. Continue readingBlair Waldorf Returns: How Icons Maintain Relevance Over Time