Kim Kardashian has done it again — and this time, the internet can’t stop talking. The beauty mogul and fashion icon just dropped her most daring SKIMS product to date: the Faux Hair Micro String Thong. Yes, you read that right — a thong with faux pubic hair.
The Bold Launch Everyone’s Talking About
On October 14, Kim introduced the new SKIMS thong, featuring a playful blend of curly and straight faux hair in twelve different shades. The announcement came with a cheeky Instagram video styled like a 1970s game show, complete with the caption:
“Just Dropped: The Ultimate Bush. With our daring new Faux Hair Panty, your carpet can be whatever color you want it to be.”
Retailing for $32, SKIMS calls it “our most daring panty yet.” And it’s safe to say — fans are freaking out.
Internet Reactions: From Confused to Impressed
Social media lit up instantly. Some fans were utterly baffled.
“Who asked for this???” one person commented, while another joked, “I’m calling 911.”
But others saw the genius behind the madness. One user praised Kardashian’s marketing game, saying,
“Smart way to bring people to your website, have them laughing, then end up buying actual cute stuff they don’t even need. Genius e-commerce team!”
Others loved the humor and boldness of the concept. “This is just so camp,” another fan wrote.
SKIMS’ Streak of Viral Moments
This isn’t the first time SKIMS has shocked or delighted its audience. Earlier this year, Kim launched the Seamless Sculpt Face Wrap, a skin-tightening accessory made from the brand’s signature sculpting fabric and collagen yarns. That drop also made waves, cementing SKIMS as one of the most talked-about fashion brands in the world.
Kim’s creative direction keeps SKIMS at the forefront of cultural conversations — whether people are laughing, shopping, or both.
The Story Behind SKIMS’ Success
In a 2023 TIME cover story, Kim revealed that SKIMS was born out of vulnerability and necessity.
“It started off of my body and my shapes, and it’s very vulnerable,” she said.
She shared how she used to dye shapewear in her bathtub with tea bags to match her skin tone — a DIY solution that eventually sparked a multimillion-dollar business.
Co-founded with entrepreneur Jens Grede, SKIMS has since become a global powerhouse, offering inclusive sizing from XXS to 4X and an ever-expanding range of innovative designs.
Conclusion: Kim Proves There’s No Such Thing as Too Bold
Whether you love it or hate it, Kim Kardashian knows exactly how to capture the world’s attention. The Faux Hair Micro String Thong might not be for everyone — but it’s a masterclass in marketing, creativity, and confidence.
One thing’s for sure: when it comes to pushing boundaries, Kim Kardashian is in a league of her own.
Comments are closed.